Businesses need to have an online presence, especially in a pandemic-ridden environment. Creating an online presence usually starts with building a website, but to access your website on the internet, you need to partner with a web host. This blog post breaks down the basics of what business owners need to know about web hosting.

Cloud solutions today are more secure, flexible, and cost-effective than ever before, which is why they have become indispensable for many small- and medium-sized businesses (SMBs). And thanks to hybrid cloud solutions, SMBs have access to even more agile computing resources.

Small- and medium-sized businesses (SMBs) are often tempted to relegate their search engine optimization (SEO) analyses to the free reports offered by online platforms like WordPress and Google Analytics. Unfortunately, those reports rarely provide the details you need to improve your SEO. One of the things they tend to glaze over is image optimization.

Business owners need to be aware that there are certain unexpected costs associated with the cloud. These costs may not add up to much at first, but they can eventually cost you more than the service is worth. You need to know what measures you can take to keep those costs down.

Need a website that'll convince people to sign up or buy your product? The solution to conversion is simpler than you think. Here are five easy website essentials that will surely encourage conversion.
1. Optimize your website for mobile devices
More people are now surfing the web on the go via smartphones, tablets, and laptops.

Many Gmail users find the email service to be convenient and reliable, but they’ll be surprised to learn that the following hacks can make for an even better Gmail experience.
Undo Send
In the fast-paced world of business, mistakes happen. And because everybody deserves a second chance at writing that email, Gmail has provided a way to recall sent emails — as long as you do it immediately after hitting Send.

Businesses these days need different kinds of software to streamline and improve their operations. However, a lot of small businesses can’t readily afford these software. But there is a way to harness the power of such software without draining your resources.

As you surf the web, it’s nearly impossible to keep your internet activity completely private. Certain websites collect personal information for marketing purposes and your browser keeps track of all the websites you visit. That browsing information can also fall into the wrong hands, which is why you should consider using private browsing if you want to keep your online activities to yourself.

As people’s reliance on the internet deepened through the years, cybercriminals also began to move more stealthily. Online shoppers, for instance, can be led to a payment page that has no HTTPS in its URL. If they enter their personal details on this page, they will be a prime target for identity theft without them knowing.

Many businesses have been severely affected by the COVID-19 pandemic. If you want your business to survive and maintain its operational efficiency, then you need to invest in the right technology. Investing in the cloud will ensure business continuity while helping you save money.